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Our strategy: Guidance through three core pillars

At smartphoto, we are aware that every product we make and every decision we take has an impact. That is why we are shaping our future actively and measurably. Our journey began with targeted, small steps, but quickly grew into the desire for a clear strategy. The United Nations Sustainable Development Goals (SDGs) helped us structure this vision into three comprehensive core pillars that inspire and guide us toward daily improvements:

1. Environment

We are consistently committed to sustainable practices along the entire value chain. This includes well-considered decisions when purchasing raw materials, optimizing transport and logistics, as well as our pursuit of eco-friendly packaging solutions. For us, ecological ambition goes hand in hand with high product quality.

2. Employees and well-being

We actively foster a motivating work environment where respect, inclusion, and personal development take center stage. This is reflected in diverse training programs, flexible compensation models, healthy catering, and participation in social initiatives.

3.Corporate Governance

Transparency, ethical entrepreneurship, and digital security form the core of our business operations. We take our role as a trustworthy partner very seriously—from data protection to responsible AI applications.

Materials: FSC packaging, natural materials, and recycled textiles

The choice of material determines the ecological footprint of every photo product. Here are three levels on which we are taking concrete action today:

1. FSC-certified packaging:

Our shipping boxes consistently carry the FSC® label. The Forest Stewardship Council stands for wood from responsibly managed forests.

2. Natural materials in our assortment:

Beyond paper, we offer a dedicated product category with customizable gifts made of wood and leather, ranging from keychains and cutting boards to card cases. To the natural materials overview.

3. Recycled textiles:

We also rely on recycled materials for our fabric bags and cosmetic pouches. Our toiletry bag made of 100% recycled polyester equals approximately 4 recycled PET bottles per item, and the velvet cosmetic bag is made from GRS-certified, 100% recycled polyester.

Our most sustainable photo products

We consider resource-saving production to be a central pillar of our long-term ecological sustainability. Therefore, we actively integrate environmentally friendly criteria throughout the entire value chain: from product procurement with our external suppliers to the careful finishing in-house. In addition to green manufacturing, we place great value on the durability of our items. By using high-quality materials, we guarantee that our customers can enjoy their ordered photo products for a long time, which reduces the need for replacement purchases and thus minimizes waste.

Frequently asked questions about sustainability at smartphoto

How sustainable is photo printing at smartphoto?

98% of our shipments reach our customers climate-neutral, 47% of the energy used comes from CO2-neutral sources, and 100% of our packaging is FSC-certified. In addition, 81% of our fleet consists of fully electric or hybrid vehicles. Our packaging is also constantly optimized: a new packaging machine adjusts every parcel to the size of the order, allowing us to ship efficiently and reducing empty space and filling material in the package.

Does smartphoto use recycled paper?

Our shipping packaging is 100% FSC-certified. For fabric products, we rely on recycled materials: our toiletry bag made from 100% recycled polyester equals about 4 recycled PET bottles, and the velvet cosmetic bag is made from GRS-certified, 100% recycled polyester.

Which sustainability certificates does smartphoto hold?

We have been awarded three times as an SDG Pioneer (2022, 2023, 2024), certified three times as a Great Place to Work®, and our packaging carries the FSC® label.

How does smartphoto compare to other Swiss photo printing providers?

smartphoto documents concrete key figures: 98% climate-neutral shipping, 100% FSC packaging, 81% electrified fleet, and 47% CO2-neutral energy. We report transparently on our results instead of using generic phrasing.

Together into a sustainable future

At smartphoto, sustainability is a continuous journey that we embark on every day together with our customers, partners, and colleagues. We believe that sustainable decisions go hand in hand with innovation and humanity. You can find out more about smartphoto as a company, our mission, and our guiding principle "smart.simple.smile" on our About Us page.

Sustainable products

We consider resource-saving production to be a central pillar of our long-term ecological sustainability. Therefore, we actively integrate environmentally friendly criteria throughout the entire value chain: from product procurement with our external suppliers to the careful finishing in-house. In addition to green manufacturing, we place great value on the durability of our items. By using high-quality materials, we guarantee that our customers can enjoy their ordered photo products for a long time, which reduces the need for replacement purchases and thus minimizes waste.

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